Category International Optical Point of View

International Optical Point of View is a curated category of blog articles by Lesley Claveria, a passionate eyewear enthusiast and seasoned expert with over 40 years in international optical sales and marketing. These posts offer deep, experience-based insight into the global eyewear landscape—from emerging market trends and consumer behavior shifts to retail strategies and product innovations tailored for diverse regions.

Each article reflects Lesley’s personal point of view, shaped by decades of travel, relationship-building, and hands-on work across Latin America, the Caribbean, Europe, and beyond. As someone who has witnessed the evolution of the optical industry firsthand—from handmade acetate frames to AI-driven consumer experiences—Lesley shares not only data and forecasts but real stories, hard-earned lessons, and the cultural nuances that often define success in global markets.

What to expect from this blog category:

  • Market deep-dives from underrepresented and emerging regions
  • Strategic insights for brands, retailers, and distributors looking to scale internationally
  • Human stories behind the numbers: patients, practitioners, and partners
  • Commentary on industry events, trade shows, and technology innovations
  • Thought leadership on the intersection of fashion, vision health, and accessibility

This is where decades of wisdom meet a fresh global perspective—delivered in Lesley’s authentic voice, always with an eye toward growth, connection, and making eyewear more inclusive worldwide.